Markets 1 September 2026 11 min read

$0.86 of the $2.92 Was a Tariff Refund (3 September 2026): lululemon Cleared Its Own Guide, Missed on Revenue — and Cut the Year a Second Time

lululemon's Q2 EPS of $2.92 cleared its $1.76-$1.81 guide — but $0.86 was an IEEPA tariff refund, revenue missed, and the full-year guide fell $650m.

$0.86 of the $2.92 Was a Tariff Refund (3 September 2026): lululemon Cleared Its Own Guide, Missed on Revenue — and Cut the Year a Second Time
Photo by Downtowngal, CC BY-SA 4.0, via Wikimedia Commons.

$0.86 of the $2.92 Was a Tariff Refund (3 September 2026): lululemon Cleared Its Own Guide, Missed on Revenue — and Cut the Year a Second Time

lululemon reported second-quarter fiscal 2026 results on 3 September, and the headline looks like a large beat: diluted earnings per share of $2.92 against a company guide of $1.76 to $1.81. Then read the footnote. $0.86 of that came from $134.5 million of refunded IEEPA tariffs booked into cost of goods sold and $4.1 million of interest, net of tax. Revenue actually missed the guide, comparable sales fell 9% with the Americas down 12%, and the full-year earnings guide was cut for the second consecutive quarter — from $10.95-$11.15 to $9.48-$9.73. The preview of this quarter argued that beating the quarter and holding the year were two different pieces of information. They were.

Key takeaways
  • EPS $2.92 vs a $1.76-$1.81 guide — but $0.86 was the tariff refund. Ex-refund, roughly $2.06, against $3.10 a year ago.
  • Revenue missed. $2,415.6m, −4% (−5% constant dollar), about $34m below the bottom of the company's own guide.
  • Comps −9% (−10% cc), from −5% in Q1. Americas comps −12%, and store traffic turned negative alongside conversion and order value.
  • $134.5m of the $230m came back in cash, plus $4.1m interest. Roughly $95.5m remains unrecovered, with no asset recognised for further claims.
  • Reported gross margin 60.5% (+200bp) — but the refund was +560bp. Underlying, about 55.0%, or −355bp.
  • Full-year guide cut again: revenue −$650m at both ends (−5.9% of midpoint), EPS −13.1% of midpoint. A ~2.2x multiplier, the same pattern as June.
  • Q3 guided to $0.93-$0.98 against $2.59 a year ago — a fall of 62% to 64% — on revenue down 10% to 11%.
  • China Mainland +4% reported, −2% constant dollar, with comps −8% cc. One quarter ago it was +30% reported.
  • The back half now carries ~52% of full-year EPS, down from the 68-69% the June guide implied.
  • Incoming CEO Heidi O'Neill starts 8 September — five days after this print, and after the guide was reset.
  • Currency held the reported line up: −4% reported against −5% in constant dollars. The dollar's direction is one of the five factors scored on the live currency strength meter.

What actually happened

The quarter ended 2 August 2026. Every figure below is from the company's own release and quarterly filing.

Q2 FY2026 Actual Guide (4 Jun) Q2 FY2025 Change
Net revenue $2,415.6m $2,450-$2,475m $2,525.2m −4.3% (−5% cc)
Comparable sales −9% not guided +1% −10% cc
Gross margin 60.5% not guided 58.5% +200bp
Gross margin ex-refund ~55.0% 58.5% −355bp
Operating margin 18.8% not guided 20.7% −190bp
Operating margin ex-refund ~13.2% 20.7% −749bp
Diluted EPS $2.92 $1.76-$1.81 $3.10 −5.8%
Diluted EPS ex-refund ~$2.06 $1.76-$1.81 $3.10 −33.5%
Diluted shares 112.9m 119.7m −5.7%

Figures from the company's second-quarter fiscal 2026 earnings release and its quarterly report on Form 10-Q for the period ended 2 August 2026. The ex-refund lines are arithmetic on the company's disclosed $134.5m and $0.86 per share; they are not company-reported measures.

Note what the two ex-refund lines do and do not say. Underlying earnings of roughly $2.06 still cleared the $1.76-$1.81 guide, and that is real: selling, general and administrative expense grew just 5.7% this quarter against 12.4% in the first quarter, and the diluted share count fell 5.7% after the company repurchased 2.7 million shares for $330.0m. Cost control and buybacks did work. What they worked on was a revenue line that came in below plan and a comparable sales line that got materially worse.

The refund arrived, and it is smaller than the number everyone quoted

The preview of this quarter flagged $230m of IEEPA tariffs paid and $0 recognised on the balance sheet, and listed "any recognition of an IEEPA refund asset" as the thing to watch. The answer turned out to be more concrete than a recognised asset: the money actually moved.

lululemon disclosed that during the second quarter it received $134.5m of IEEPA tariff refunds, recognised in cost of goods sold, and $4.1m of associated interest, recognised in other income. Not accrued — received. Against $230m paid, that leaves about $95.5m outstanding, and the company states plainly that the ultimate additional amounts it may be refunded, if any, remain uncertain, and that as of 2 August 2026 it has not recognised an asset in relation to further IEEPA refund claims.

Why a refund is not a margin recoveryThe refund is a reversal of a past cost, and it landed in the same line the original cost sat in — cost of goods sold — which is why it flattered gross margin by 560 basis points in a single quarter and will not repeat at that size. Meanwhile the ongoing cost of importing did not go away. The company notes the administration initiated new tariffs at different rates under alternative legislative powers after the February ruling, and that the removal of the de minimis exemption for low-value shipments was confirmed as unaffected by that decision — and then upheld by the US Court of International Trade on 13 August 2026. The 150 basis points of net product-margin pressure still reported this quarter, from higher tariffs and markdowns, is that standing cost. A one-off recovery of duties already paid and a permanently higher landed cost are separate facts that happened to hit the same line.

There is also a claim on the money that has grown since the preview. lululemon disclosed that its US operating entity is a defendant in two purported consumer class actions relating to alleged tariff-related pricing actions and potential governmental tariff reimbursements — Neuman v. Lululemon USA Inc. (No. 2:26-cv-11029, Eastern District of Michigan, filed 27 March 2026) and, newly, Alsaady v. Lululemon USA Inc. (No. 3:26-cv-05708, Western District of Washington, filed 30 June 2026), the latter asserting claims under Washington, Michigan and New York consumer protection statutes. Both seek damages or restitution for the alleged tariff-cost component of prices charged. The company states it intends to defend both. Nothing there is decided; it is simply why a refund flowing to a retailer is not an uncontested windfall. This site covered the general mechanics in how tariff refunds land in earnings and the largest example in Walmart's refund quarter.

The multiplier, again

The preview's central argument was about a ratio, not a direction: when this company revises revenue, earnings revise several times as hard, because the cost base is fixed. That ratio held.

Full-year FY2026 guide 17 Mar 2026 4 Jun 2026 3 Sep 2026 Jun → Sep
Net revenue $11.350-$11.500bn $11.000-$11.150bn $10.350-$10.500bn −$650m at both ends (−5.9%)
Diluted EPS $12.10-$12.30 $10.95-$11.15 $9.48-$9.73 −$1.47 / −$1.42 (−13.1%)
Implied vs FY2025 ($13.26) −7% to −9% −16% to −17% −27% to −29%

A 5.9% revenue cut produced a 13.1% earnings cut — a multiplier of about 2.2 times, against roughly 3 times in June. Across both revisions, the revenue midpoint has come down 8.8% since March while the earnings midpoint has come down 21.3%.

Revenue guide−5.9%
×
Fixed cost base825 stores
=
EPS guide−13.1%
Q3 EPS guide−62% to −64%

Interim Co-CEO and chief financial officer Meghan Frank said in the release that the company was "taking a prudent approach with our revised full-year outlook", and that teams remain "focused on accelerating growth by strengthening our product offerings, increasing our marketing investments, and maintaining disciplined expense management." Those last two commitments point in opposite directions on the cost line, which is the tension the guide has to absorb.

Where the demand actually is

The segment table is where the quarter's real information sits, and it inverts the preview's framing of two businesses inside one income statement.

Q2 FY2026 net revenue FY2026 FY2025 Change Constant dollar Comps (cc)
Americas $1,616.8m (66.9%) $1,758.2m (69.6%) −$141.4m, −8% −8% −12%
China Mainland $407.1m (16.9%) $392.9m (15.6%) +$14.2m, +4% −2% −2% (−8%)
Rest of World $391.8m (16.2%) $374.1m (14.8%) +$17.7m, +5% +6% −4% (−3%)
Total $2,415.6m $2,525.2m −$109.6m, −4% −5% −9% (−10%)

One quarter ago China Mainland grew 30% reported and 23% in constant dollars, and its $110.3m increase exceeded the entire company's $100.9m increase. This quarter it grew 4% reported and shrank 2% in constant dollars, with comparable sales down 8% on that basis — after opening 15 net new stores in the market since the year-ago quarter. Growth from new stores is masking a declining comp, and translation is masking the rest.

The composition of the Americas decline also changed, and this is the detail that matters most. In the first quarter the company attributed weaker comps to lower conversion and a lower average order value, partially offset by higher traffic. This quarter it cites lower conversion rates, reduced store traffic and a lower average order value, partly offset by higher e-commerce traffic. People arriving and buying less is a merchandising problem. Fewer people arriving is a brand-and-demand problem, and it is a harder one. The company describes an Americas action plan built on product creation, product activation and enterprise enablement, including greater reliance on full-price selling — which is a deliberate choice to trade volume for margin, and mechanically another reason the revenue guide came down. The same distinction between a headline comp and its composition ran through Home Depot's quarter, where ticket carried the comp and traffic fell.

The back half got lighter, and Q3 carries the reset

The preview's arithmetic showed the June guide asking the second half to deliver 68-69% of full-year earnings against roughly 57% in fiscal 2025. That burden has now been removed by cutting the year rather than met by improving the business.

Fiscal year H1 diluted EPS Full year H2 implied H2 share
FY2025 (actual) $5.70 $13.26 ~$7.56 ~57%
FY2026 (June guide) $3.45-$3.50 $10.95-$11.15 $7.45-$7.70 ~68-69%
FY2026 (actual + Sep guide) $4.59 $9.48-$9.73 $4.89-$5.14 ~52%

Quarterly and half-year earnings per share do not sum exactly to the annual figure because share counts are weighted separately; treat these as close approximations. Two things stand out. The reported first half of $4.59 includes the $0.86 refund, so the underlying first half is nearer $3.73. And the implied second half of $4.89-$5.14 is 32% to 35% below fiscal 2025's back half — no longer a roughly flat-year assumption.

The third quarter is where that reset is explicit: revenue of $2.290bn to $2.320bn, a decline of 10% to 11% against $2,565.9m, and diluted earnings per share of $0.93 to $0.98 against $2.59 a year earlier — a fall of 62% to 64%. The revenue decline more than doubles from the second quarter's 4%, which tells you the company is not treating this quarter's comp as a trough.

Reported revenue fell 4% against 5% in constant dollars — the dollar did a point of the work, and it does it every quarter.Open the live meter →

A chief executive who inherits a reset guide

Heidi O'Neill becomes chief executive on 8 September 2026, five days after this print. Interim Co-CEO André Maestrini said in the release that the company looks forward to "welcoming our incoming CEO, Heidi O'Neill, next week as we begin an exciting new chapter."

The mechanical point is narrow and worth stating without drama: the interim team cut the year before handing it over. A new executive arrives with the second-half bar lowered from $7.45-$7.70 to $4.89-$5.14 and with the Americas action plan already named but not yet evidenced. Whether the next revision goes up or down is not something to guess at; what is knowable is that the guide she inherits embeds a 10-11% revenue decline in the current quarter, which is the shape of the year she will be measured against. Note too that head-office costs this quarter still carried $13.4m of expense associated with proxy-contest matters, inside a $45.8m net increase in head-office costs — governance friction showing up as an operating expense.

What it reads across to, honestly

lululemon is a mid-cap component of the US indices, not one of the mega-caps that move an S&P 500 or Nasdaq 100 session by itself. Treating one apparel result as a verdict on the consumer would be over-reading it. What the quarter does inform is narrower and more useful, in two directions.

First, on tariffs: this is a clean, documented case of how an invalidated tariff regime actually reaches an income statement — as cash received into cost of goods sold, in a partial amount, in one quarter, with the standing replacement duties and the de minimis change still in place underneath. Any importer reporting over the coming quarters runs the same plumbing, and reported margin will look better than underlying margin wherever it happens.

Second, on currency: the channel runs through translation, not footfall, and it is now working in the company's favour. Group revenue fell 4% reported against 5% in constant dollars, and China Mainland was +4% reported against −2% constant dollar — roughly six percentage points of that segment's reported change was the dollar rather than the business. A firmer dollar would strip that support out of the reported line without changing a single unit sold. That translation effect is downstream of the rate path, which is one of the five factors scored on the dollar's currency page, and more on how this site frames these channels is on the about page.

The single sentence to carry out of this quarter: the earnings beat was a refund of money already spent, the revenue miss and the 12% Americas comp were the business, and the guidance cut was the company telling you which of the two it believes.

Educational macro context only — not investment advice.

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Frequently asked

What did lululemon report for Q2 fiscal 2026?
lululemon athletica inc. (NASDAQ: LULU) reported second-quarter fiscal 2026 results on 3 September 2026 for the quarter ended 2 August 2026. Net revenue fell 4% to $2,415.6m, or 5% on a constant dollar basis, against the company's own June guide of $2.450bn to $2.475bn — a miss of about $34m below the low end. Comparable sales fell 9%, or 10% in constant dollars, with Americas comparable sales down 12%. Gross margin rose 200 basis points to 60.5% and operating margin fell 190 basis points to 18.8%. Diluted earnings per share were $2.92 against a guide of $1.76 to $1.81 and $3.10 a year earlier. The reason the earnings line cleared a guide the revenue line missed is a single item: $134.5m of refunded tariffs paid under the International Emergency Economic Powers Act, recognised as a reduction of cost of goods sold, plus $4.1m of associated interest in other income — together $0.86 per diluted share, net of tax.
Did lululemon actually get its tariff money back?
Part of it, in cash. lululemon disclosed that it paid $230 million of tariffs under the IEEPA, and that during the second quarter of fiscal 2026 it received $134.5 million of IEEPA tariff refunds plus $4.1 million of associated interest. That leaves roughly $95.5 million of the original payment not recovered, and the company states that the ultimate additional amounts it may be refunded, if any, remain uncertain and that as of 2 August 2026 it had not recognised an asset in relation to further IEEPA refund claims. The refunds became possible because on 20 February 2026 the US Supreme Court invalidated tariffs imposed under the IEEPA. Two things limit how much that ruling helps going forward: the administration initiated new tariffs at different rates under alternative legislative powers, and the removal of the de minimis exemption for low-value shipments was confirmed as unaffected by the decision and then upheld by the US Court of International Trade on 13 August 2026. A one-time recovery of past duties is not the same as a lower ongoing cost of importing.
Why did lululemon cut its full-year 2026 guidance again?
Because the demand line deteriorated rather than stabilised, and the cost base did not shrink with it. lululemon now expects full-year fiscal 2026 net revenue of $10.350bn to $10.500bn, a decline of 5% to 7%, and diluted earnings per share of $9.48 to $9.73. In June the same ranges were $11.000bn to $11.150bn and $10.95 to $11.15. The revenue guide therefore fell $650m at both ends, about 5.9% of the midpoint, while the earnings guide fell $1.47 and $1.42 respectively, about 13.1% of its midpoint — roughly 2.2 times as large a percentage cut. This is the second consecutive quarter in which the full year has come down: against the original March guide of $12.10 to $12.30, the earnings midpoint has now fallen about 21%. The mechanism is operating leverage running in reverse. Rent on 825 stores, occupancy and depreciation on new fitouts, head-office payroll and marketing commitments do not fall when the revenue plan falls, so a modest top-line revision lands close to undiluted on the bottom line.
What was lululemon's gross margin without the tariff refund?
About 55.0%, against 58.5% in the second quarter of fiscal 2025 — a decline of roughly 355 basis points rather than the reported 200 basis point increase. The company's own bridge makes the arithmetic explicit: gross margin rose 200 basis points to 60.5%, of which an increase of 560 basis points related to the IEEPA tariff refunds. Strip those out and the product margin was down about 130 basis points, driven by higher tariffs under the replacement statutes and by markdowns including credit card affiliate programs, partly offset by higher pricing and lower product costs, with a 20 basis point currency benefit. Below that, other cost of sales rose 230 basis points as a share of revenue — 180 basis points of occupancy and depreciation from new and expanded stores and greater weight in China Mainland and Rest of World, and 50 basis points from distribution centres and product departments. On the same basis operating margin was about 13.2% rather than the reported 18.8%, against 20.7% a year earlier.
What happened to lululemon's China Mainland growth?
It stopped being growth once currency is removed. China Mainland net revenue rose 4% to $407.1m as reported but fell 2% on a constant dollar basis, and China Mainland comparable sales fell 2% as reported and 8% in constant dollars — this in a market where the company had opened 15 net new stores since the second quarter of fiscal 2025. One quarter earlier, in the first quarter of fiscal 2026, China Mainland revenue had risen 30% reported and 23% in constant dollars and single-handedly accounted for more than the entire company's revenue increase. The segment that was carrying the income statement is now roughly flat in reported terms and negative underneath, while Americas revenue fell 8% to $1,616.8m, a decline of $141.4m. The company attributes the softness in China Mainland and Rest of World to lower conversion. That currency gap is not incidental: about six percentage points of the reported China Mainland revenue change was translation rather than trading.
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